WE BELIEVE IN MARRIAGE. WE BELIEVE IN DETAILS. WE BELIEVE IN YOUR PRIORITIES.
WHO WE ARE
With a focus on timeless and personal weddings, Sandra Bettina Weddings & Events is a wedding planning, coordination and design boutique based in Edmonton, Alberta.
Having coordinated dozens of weddings with many publication features, we create a unique and memorable experience for you and your guests – from small & stylish intimate affairs to grand & luxurious gatherings.
We believe in honouring our clients’ vision while providing expert advice & flawless coordination, catering to each client’s unique wishes and needs, personality and style. Most importantly, we know how to throw an incredible party!
no detail is too small, no love is too big
OWNER & LEAD PLANNER
Armed with a love of weddings, Sandra launched SBWE in 2015 combining her passion for creativity and business. She is a Certified Wedding Coordinator through the Wedding Planners Institute of Canada (WPIC) and a Bachelor of Commerce graduate from the University of Alberta School of Business. With years of experience managing events and working in the high-paced corporate world, Sandra brings professionalism and extensive organization to each event that she manages while keeping it light hearted and personal.
a few fun facts
I’m fluent in 3 different languages. I also have an extensive background in Human Resources, a skillset that is often relied upon for negotiation and managing those people problems that pop up in every wedding; it really gives me the ability to see things from many different points of view and diffuse many issues.
How I Unwind
Lots of laughter, music, books, shopping, couch potato-ing and a Sunday in our jammas (as my kiddo would say).
Favourite Day of the Week & Why
Sundays! It’s always family day for us and I get to place 100% of my focus on those that mean the most to me.
Coffee or Tea
Wine! I mean... Coffee.
Marrying my husband Tim and having our two girls, Ariana & Maya
Favourite Part of the Wedding Day
Seeing it all come together... from checklists and countless meetings/emails to an amazing and memorable event, it always amazes me!
After meeting in a new moms group when their daughters were just a few weeks old (fun fact, they are only 1 week apart and share almost the same name – Ariana & Alianna), Jill shared her earlier dream of being a wedding planner with Sandra. Soon after, she excitedly joined the team and has been an important part of the SBWE family since 2017. Jill holds a Bachelor of Business Administration from the Northern Alberta Institute of Technology and has a lengthy background working in the finance world, a skillset that rounds out our creative team successfully.
a few fun facts
I am ridiculously punctual! Even when I purposefully try not to be the first to arrive, I usually do. Surprisingly, I share this trait with my husband although our recent kryptonite for this superpower has been our toddler.
Movie I could watch over & over
Mrs. Doubtfire, such a hilarious classic
My Favourite Comfort Food
A big warm bowl of Pho – YUM!!!
Outside of Work, I....
Have a passion for scuba diving and have dived in Australia, Thailand, Greece, Hawaii and different locations in the Caribbean.
Watching wedding videos of strangers.... with a box of Kleenex always near, of course
Snakes! Original, I know but ew!
My Own Love Story
I have been married to my husband, Trevor, for 7 years who I started dating in my teens.
Top Bucket List Items
To go to outer space (can’t ever dream big enough!)
our previous clients
There is only one word to describe Jessica and Cody’s wedding – PERFECTION! The entire weekend exceeded our expectations. Your help and guidance in the selection of vendors and venues were just what we needed. Your attention to detail was impeccable and you handled our quirks and craziness with understanding and compassion.
You are a true professional, but even so, you are a friend. I can’t imagine Jessica and Cody’s wedding weekend or our life in general this past year without you.
From the minute we met with Sandra we knew we were in good hands and could enjoy the process without fretting over details and just enjoy my daughter’s dream wedding come to life.
Thank you for your expertise, attention to detail, and love that made my daughter and new son-in-law’s wedding weekend amazing and beautiful!
Jennifer (Mother of the Bride) Jessica & Cody
We hired Sandra for a full planning package for our wedding, and it was the best wedding decision we made!
Sandra was incredibly organized, a talented designer, and overall very friendly and easy to chat with. Meeting with Sandra every month leading up to the wedding was always reassuring and fun, even when things got much more busy around the wedding date.
The way that she organized and gave us specific timelines for everything really made everything worry-free. Sandra’s recommendations for vendors were invaluable and they were all so talented and professional.
On the day of our wedding everything went so smoothly, and my husband and I barely had to do anything other than enjoy our day! Sandra truly went above and beyond for us, and I recommend her to everyone we know getting married or planning a party.
Kelsey & Doug
There are no words to describe our appreciation for Sandra as our wedding planner. Right from the beginning she has been instrumental in capturing our dream and yet taking all stress out of making it happen. I know Sandra and her team have spent countless hours making our day perfect. From helping us find a venue, to finding the perfect decor, liasing with all of the vendors on our behalf, creating a massively detailed timeline to make sure everything ran smoothly, to cracking the whip on the wedding day and the days leading up... I would hire her 10 times over again. I honestly don’t know how someone plans a wedding without a Sandra in their lives.
Alicia & Thom
Sandra’s attention to detail was impeccable, and I was never concerned that she had other weddings on the go, as she was consistently on top of things. I now have friends getting married and to all of them, the first thing I say is if they are looking for a planner they HAVE TO hire her!
Alyx & Alex
Sandra was amazing! She helped me with my indecisiveness, listened to what I wanted and made my dream wedding come true! She kept my stress to a minimal and I really truly couldn’t thank her enough. I couldn’t have done it without her and her crew! Such an amazing team!
Brittney & Pete
From our first meeting I knew Sandra was someone I wanted to be apart of our wedding day as she is friendly, professional, organized, optimistic, and extremely knowledgeable about the wedding industry. I can say with confidence that after our first meeting I knew she was the right fit and would help make this day perfect.
I had no idea how much planning and work was required until we met with Sandra. She literally thought of everything! Her attention to detail is outstanding.
Kristy & Jharrid
We love Sandra and her team!!! It was important to me to not feel like I'm in a business meeting but, instead, meeting with a friend who's got my back! We felt that with Sandra almost immediately; she's calm, cool, collected and a total sweetheart. Planning a wedding can be stressful but Sandra and her team did an impeccable job and answered all our questions promptly and in-depth (and we had many). We feel so lucky to have not only found her and her team, but to have also made some friends in the process.
Amber & Kevin
Sandra Bettina Wedding & Events was fantastic to work with! Our wedding day was seamless and I would recommend Sandra Bettina Wedding & Events to anyone looking for event planning assistance!
Marianne & Adam
Sandra Bettina was excellent from start to finish. Like most newly engaged couples, we were completely clueless on what to do and timelines. The organization and transitioning between events went smoothly and stress free. I would highly recommend using Sandra Bettina for a stress-free most import day of your life.
Shauna & Lucas
I loved working with Sandra. We clicked personality wise right away and she really "got" what we were looking for. Her help and advice throughout the wedding planning process was invaluable and she gave us complete piece of mind that the wedding day would go off without a hitch (and it did). We highly recommend her and her services - you will not be disappointed!